Advocacy and Education purpose and Goals

At the core of everything we do is a commitment to transparency, truth, and transformative impact. We believe that surface-level presentations and basic statistics are no longer enough—real change demands raw honesty, difficult conversations, and deep connection. The numbers aren’t going down fast enough. Laws are not being enforced and consequences for taking someone's life typically land to be less than that of a DUI.  That means something must change. And we're here to be part of that change.

We strive to:

• Educate with integrity, using the most current and accurate data available to illuminate the realities of distracted driving.
   
• Amplify the voices of survivors, giving them a platform to share their experiences and foster healing through connection.
   
• Honor the memories of those lost, ensuring their families have the space to speak their truth and remind the world of the cost of inattention behind the wheel.
   
• Reach current drivers with critical reminders about the laws, rules, and responsibilities that come with being on the road.
   
• Empower frontline responders and medical professionals to share the unfiltered reality of what distracted driving truly looks like—from trauma rooms to roadside scenes—so their experiences can be part of the solution.
   
• Stand beside survivors, offering comfort, community, and unwavering support, no matter how recent or distant their experience may be.
   
• Equip parents with the tools and knowledge they need to guide their new drivers with confidence, clarity, and care.
   
• Encourage honest conversations within families, helping them set clear expectations and healthy boundaries to keep young drivers safe.
   

We’re not just raising awareness—we’re building a movement grounded in truth, compassion, and a fierce determination to save lives. Because behind every statistic is a story—and we’re here to make sure it’s heard.